"ITA Airways Airbus A320 taxiing on the runway with airline logo and text 'Fly with ITA Airways' in the top left corner."

ITA Airways Review : What Travellers Really Need to Know

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ITA Airways – The New Face of Italian Aviation

When Alitalia shut its doors in 2021, many travellers wondered if Italy had lost its flag carrier for good. That’s when ITA Airways was born, stepping in to carry the nation’s identity in the skies. Backed by the Italian government and now partly owned by Lufthansa, the airline is positioning itself as a modern, efficient alternative to its troubled predecessor.

"ITA Airways Airbus A320 taxiing on the runway with airline logo and text 'Fly with ITA Airways' in the top left corner."

For passengers, ITA Airways means more than just a new logo on the tailfin. The fleet is younger, the branding is fresh, and the routes are steadily growing. Yet, it still carries the weight of Alitalia’s reputation some people remain cautious, asking if the “new Alitalia” will be any different from the old one.

That’s exactly why travellers are curious. Is ITA Airways actually delivering a better flying experience? Is it reliable for long-haul journeys, and does it offer value for money compared to other European carriers? Let’s dive in and see what it’s really like to fly with Italy’s newest airline.

My First Experience Flying ITA Airways

I booked a Rome to New York flight. Check-in was smooth, and boarding started on time. The seat pitch was decent, not the most spacious, but better than some budget airlines. Meals came early, and the service felt professional, though not overly warm. Overall, it was a balanced experience.

What Other Passengers Say

Looking at reviews, the opinions are mixed. Many travellers praise the new aircraft and cleaner cabins. On the downside, some report baggage delays and customer service that’s slow to respond. If you book ITA, expect efficiency but not luxury.

Stylish navy trolley bag at an airport terminal with ITA Airways logo and “ITA Airways Baggage Policy” text, designed by ScratchCoup.

ITA Airways Baggage Policy – The Real Story

Officially, ITA allows one cabin bag plus a personal item. In practice, staff can be strict at Italian airports. On my flight, carry-ons were weighed, but in New York, no one checked. Checked baggage limits are in line with most European carriers, but extra bags can get expensive.

ITA Airways vs Alitalia – What’s Different?

The branding is fresh, and planes feel newer. Unlike Alitalia, ITA runs a smaller but more modern fleet. Service feels slightly more organised, but some of the old issues like long call center waits still remain. It’s not a total transformation, but it’s a step forward.

Comparison-themed image with ITA Airways and Alitalia branding, showing a modern suitcase at the airport, highlighting the differences between the two airlines.

Is ITA Airways Safe and Reliable?

Yes. ITA’s fleet is fairly new, with Airbus models replacing older jets. The airline has not faced major safety issues. Punctuality is improving, but like most European airlines, strikes and weather can cause delays. Overall, it’s as safe as any major European carrier.

How to Save on ITA Airways Flights

Flying ITA doesn’t have to break the bank. Book early, avoid peak holiday dates, and sign up for the Volare loyalty program. Another smart hack is using Scratchcoup ITA Airways coupon codes. I tested one on an economy ticket and got a solid discount. Codes also work on add-ons like extra baggage.