ITA Airways: Italy’s National Airline Reimagined for the Modern Traveler

ITA Airways, officially known as Italia Trasporto Aereo, is Italy’s national airline, launched in October 2021 as the successor to Alitalia. Backed by the Italian government, ITA Airways is ushering in a fresh era of air travel, emphasizing sustainability, digital transformation, and customer satisfaction—all while carrying forward the elegant charm that Italian brands are famous for.

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Origins and Formation

ITA Airways was born from the ashes of Alitalia, which ceased operations in October 2021 after years of financial trouble. The very next day, ITA Airways took off, inheriting the airline’s valuable assets—aircraft, airport slots, and staff—without the crippling debt. This strategic move allowed ITA Airways to begin as a lean, competitive airline with a sustainable business model.

Owned 100% by Italy’s Ministry of Economy and Finance, ITA operates like a private company, focusing on efficiency, innovation, and exceptional service. Ready to fly with them? Apply an ITA Airways promo code at checkout to enjoy great savings on your booking!

A Fresh Brand Identity

ITA Airways set out to redefine itself from day one, distancing its image from the troubled legacy of Alitalia. With its bold blue livery inspired by Italy’s national sports teams, and gold-and-silver accents representing Italian elegance, the airline reflects its new identity with pride.

The slogan “Born to Fly” highlights its ambition to restore Italy’s stature in global aviation. ITA Airways aims to be among Europe’s top carriers in terms of passenger experience, operational efficiency, and environmental sustainability.

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Fleet and Destinations

ITA Airways began with a smaller, more efficient fleet and has aggressively modernized it since. The airline operates Airbus aircraft, including the A220, A320neo, A330neo, and A350—offering lower emissions, quieter cabins, and enhanced passenger comfort.

Its main hubs are Rome Fiumicino and Milan Linate, from where it serves both domestic and international routes. As of 2025, ITA Airways flies to over 60 destinations, including:

• North America: New York, Miami

• South America: Buenos Aires, São Paulo

• Asia: Tokyo

• Europe: London, Paris, Berlin, Madrid

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Customer Experience & Travel Classes

ITA Airways brings the best of Italy’s hospitality and design into the air. Passengers can choose from:

• Economy Class: Comfortable seating, complimentary meals

• Premium Economy: More legroom, priority services

• Business Class: Fully flat beds, gourmet meals, and luxury amenities

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Volare Loyalty Program

ITA Airways rewards frequent travelers through its Volare program, which features four tiers:

• Smart

• Plus

• Premium

• Executive

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Digital Innovations

ITA Airways has invested heavily in digital services to simplify travel. With a revamped website and mobile app, passengers can:

• Book flights

• Check-in online

• Manage bookings

• Access in-flight Wi-Fi and entertainment

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Sustainability Commitment

ITA Airways is taking bold steps to reduce its environmental footprint:

• Fleet renewal with fuel-efficient aircraft

• Investment in Sustainable Aviation Fuel (SAF)

• Minimizing single-use plastics

• Participating in the EU Green Deal

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Global Alliances & Partnerships

ITA Airways joined the SkyTeam Alliance in 2021, providing travelers access to a wider network of flights and shared benefits with partner airlines. More alliances are underway to expand connectivity across continents.

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Customer Support

ITA Airways offers 24/7 customer assistance via:

• Chatbot support

• Multilingual call centers

• Email

• Social media platforms (Facebook, Instagram, X)

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FAQs – ITA Airways

Q1: What is ITA Airways?
A: ITA Airways is Italy’s national airline, founded in October 2021, succeeding Alitalia. It offers both domestic and international flights.

Q2: Is ITA part of any airline alliance?
A: Yes, ITA Airways is a member of the SkyTeam Alliance, offering access to a global network of partners.

Q3: Do they provide services for passengers with limited mobility?
A: Absolutely. Passengers with disabilities or mobility issues should request assistance at least 48 hours in advance.

Q4: What is Volare?
A: Volare is ITA’s loyalty program. Earn and redeem points for upgrades, tickets, and more. Tiers include Smart, Plus, Premium, and Executive.

Q5: What is their refund policy?
A: Refund eligibility depends on your fare type:

• Flexible fares: Changes or cancellations often without penalty.

• Non-refundable fares: May not qualify for full refunds but can offer credits.

Q6: How can I contact customer service?
A: Reach out via:

• Phone (in multiple languages)

• Email

• Social media channels

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